Your Guide to Election 2012 Data on Gallup.com

Posted by Elizabeth Mendes, Gallup.com Deputy Managing Editor

Gallup's launch of its daily "GOP Ballot Support" tracking is an exciting addition to its already robust coverage of the 2012 election.

We know our readers love data -- just like us! So, we have added even more data and interactive features to our Election 2012 news page and want to take a moment to walk you through everything that is available.

Daily "GOP Ballot Support"
Gallup will be tracking the GOP nomination race daily until there is a nominee in order to provide an up-to-date measure of how Republicans view each of the candidates.

• Every day, you can see who the top two candidates are right on the Gallup.com homepage.

• You can also get daily GOP Ballot Support updates via the Gallup News iPhone or Android apps.
  
  

• You can see the complete daily scoreboard at the top of our Election 2012 news page.

• You can review the full trend for every candidate and export data on the Election 2012 news page. (GOP ballot support data collected prior to November is available here.)

GOP Positive Intensity Tracking
Gallup initiated its new positive intensity metric this year to gauge Republicans' levels of enthusiasm toward each of the GOP contenders. Gallup tracked Positive Intensity Scores weekly from February through the end of November. All of this data will remain available via our GOP contenders interactive.

• You can review how each contenders' recognition and Positive Intensity Scores changed over time and save the chart.
  



• You can also still download all of the positive intensity and recognition data.

Presidential Trial Heats
Gallup will continue to periodically update its trial heat matchups of President Obama against the leading Republican candidates.

• You can find this data at the top of the Election 2012 news page.
  

• Click through to get an interactive trend chart and export the data.

Historical Election Trends
Gallup has been monitoring presidential elections since the 1936 Roosevelt vs. Landon race. You can review the data for that race and every presidential election since then here.


We will be adding a lot more data and interactive election features to Gallup.com in 2012. We always welcome your feedback and ideas. Please email me directly if you have thoughts on our current interactive features or if you have requests for what you would like to see us do in the future at elizabeth_mendes@gallup.com.